I saw these posts on Instagram, I would like to share the simple but emotional graphic design. The project name “Ugly cookie” – Designed by Piëtke Visser.

Why call it “Ugly cookie”? The Ugly team said that:
“We don’t care much about appearances. It’s not how things look, it’s how they actually are that’s important. We’re curious about what lies beneath the surface. It is substance we’re after. And you can taste it in our cookies. They may be ugly, but we hope to give you a deeply satisfying, rich and delicious experience. Your smile will say it all. We believe in an honest experience. And by the way, that’s pretty much the way we feel about people too.”
I really love the simple and more Japanese style design, her design inspired me much as how I can create my own fun with emotional design in the future soon. If you like her design, please visit her website:https://mindsparklemag.com/design/ugly-cookie/